Why Working With a Female Financial Coach Matters
Money is personal. It’s emotional. It’s tied to our security, our freedom, and our sense of self. Yet, for many women, money has also been a source of shame, embarrassment, guilt, dismissal, or even disrespect.
I know this firsthand.
My Experiences in Financial Spaces
Over the years, I’ve had more than my share of moments that left me feeling small, silenced, or ignored:
At Home Depot, men made comments about my looks and joked about going through my line because I was “prettier.”
As a server, customers told me to smile more, as if my worth was tied to how I looked.
When I applied for a job in financial planning, the owner asked if I had “enough support at home” to care for my kids — instead of evaluating my skills.
My first experience with a financial planner ended with him yelling at me, shaming me, and ultimately firing me as a client because I dared to question his recommendation.
Another advisor gave me advice that had nothing to do with me or my life — I was just numbers on a page.
In groups of male advisors, I’ve heard women referred to as “the wife” instead of by their names. When I spoke up, I was told I was “too sensitive.”
I watched my mom and many other women seek permission to buy things or be told that they spend too much money.
These weren’t just isolated moments and they’re certainly not a complete list of every experience I’ve had. They reflect a pattern many women know all too well: being dismissed, shamed, or treated as less-than in conversations about money.
Why This Matters for Women Seeking Financial Help
When you’ve been through experiences like these, it makes sense that you might:
Avoid asking financial questions because you don’t want to feel embarrassed.
Worry that a financial advisor will shame you for past mistakes.
Put off getting help altogether because you can’t face the possibility of being talked down to.
Ignore your finances because it’s just too hard to figure out.
Many women I work with have shared similar stories. They’ve walked into offices hoping for guidance and walked out feeling smaller than when they came in. That fear is powerful — and it keeps so many women (understandably) stuck.
Why I Became a Female Financial Coach
That’s one of the reasons I decided to become a financial coach for women.
I saw two things clearly:
Traditional financial advisors often focus on investing or retirement planning, not everyday struggles like budgeting, overspending, or managing debt.
Many women didn’t feel comfortable working with male advisors because they had been dismissed, shamed, or simply ignored.
I wanted to provide something different:
A space where women could talk openly about money without fear of judgment.
Guidance that addresses both the numbers and the emotions.
Support that acknowledges the realities women face — unequal pay, caregiving, expectations around appearance, and the mental load of managing a household.
Because money is never just numbers. It’s our lives, our values, our choices, and our ability to care for ourselves and our families.
The Difference With Financial Coaching for Women
When you work with a female financial coach, you’re not just getting help with your budget or a debt payoff plan. You’re getting:
A safe space where your voice matters.
An understanding that your financial story is shaped by more than just “personal responsibility.”
Coaching that treats you as a whole person, not a spreadsheet.
Compassionate guidance that helps you build confidence with money, step by step.
You won’t be shamed for past choices. You won’t be talked down to. Instead, you’ll be supported as you create a money plan that actually works for your life.
Imagine What’s Possible
What if you could…
Feel confident that you were doing the right things with your money?
Have a clear plan that helps you get your bills paid, save for your priorities, and spend without feeling guilty?
Open your bank account without feeling a sense of dread?
Talk about money with someone who feels like a friend instead of a finance bro?
Build the skills and knowledge to finally feel in control of your finances?
That’s what financial coaching for women is all about — not just fixing numbers, but building the confidence and calm that comes when money feels under control.
Final Thoughts
I became a financial coach because I wanted women to have the kind of support I wish I had years ago. No shame. No dismissal. No mansplaining. Just compassionate, practical guidance from someone who understands what it’s like to be ignored in financial spaces — and who’s determined to do things differently.
If you’ve been putting off getting help because of past experiences, I want you to know: this space is different and I’m here for you.
Book a free call and let’s talk about what’s possible for you:
